I'm B.L. Ochman,. a Fractional CMO, and I've been helping blue chip companies, agencies and associations incorporate new media into their marketing mix since 1996.

I'm an AI-literate multi-media content creator, live-stream event and podcast producer, journalist, ghost writer, social strategist and producer of socially shareable videos.

Let's talk about how I can help you.

I co-host and produce the award-winning weekly Beyond Social Media Show

I contribute to Ad Age Digital Next, Social Media Today and others. On Twitter, I'm @whatsnext.

Google Plus Archives

What you must know about your Google About.Me Profile
Jack Dorsey’s CEO Duet; Twitter Moments; YouNow Takes Off
Google & GoPro Team Up for Virtual Reality
Google+ Collections – a new way to curate and share content
Google’s New GMeet: Teleconference Category Killer?
#AskSeaWorld Sinks, TedCruz NOT Com
Toyota Rips Off Story: Gets Sued
Why People Unfollow Brands in Social Media
How and Why to Create Evergreen Content
Google’s Birthday Surprise for Google Plus Users
YouTube ISIS Ad Gaffe; More Google Plus Breakup Rumors
Will Google+ Minus Hangouts?
What Google should do with Google+
Pope Francis Does a Google+ Hangout
25 Women Who Rock Social Media in 2014
Really Stupid Drone Tricks, Really Silly Beard Baubbles, Honda’s Nostalgia
Four NYC Rabbis Arrested, FTC Warns Agencies, Subway Dancing
More Twitter Travesties, Chocolate Farts, DeathSwitch
HRH Prince of Wales’ Hangout, Anti-Gun Humor, Hotel Privacy Shocker
HRH Prince of Wales hosts Google+ Hangout Spotlighting Young Brits
Three Social Media Storms, Google Robots Fight, Chevy Guy Returns
Resistance to Hangouts & Google+ is Social Media DejaVu
More than 1.2 million 1.6 million 1.9 views of OneDirection Band’s Google+ Hangout
Texas PoliTech’s Dumb & Dumber Videos; Opera Decries Bullying
Warner Brothers Runs G+ Hangout on Air with Interstellar Stars
Tips & Tricks for creating a great Google+ Hover Card
Twitter Live Streams on YouTube, LOL Bulbs, Bad Google+ Advice
How NASA & NY Times Use Google+ Hangouts in Digital Strategy
NASA’s Brilliant Social Media Strategy
How to see today’s G+ Hangout with NASA & The NY Times
Plusses & Minuses: Tiffany hosts its first Google+ Shoppable Hangout
Join a live Google+ Hangout with NASA & The NY Times – Wed, Oct 22, 3-4 p.m. ET
Microsoft CEO Apologizes Lamely, Copyblogger Quits Facebook
Skype v Google+ Hangouts for Business
Not using Google+ Hangouts yet? You don’t want to be old school, Do You?
Kevin Richardson Plays Football With Lions, Facebook Bans LikeGating
Budweiser Puppy & KLM Dog #FAILs + StatSocial Demo
Worst 9/11 Brand Tweets; Rice/NFL Debacle; Apple’s Launch
Join our first-ever Google+ Hangout Training Office Hour (gratis)
Curious about Hangouts? Join one – gratis – during our Hangout Office Hour event on Friday, Sept 12
How Lawyers are Using Google+ Hangouts and why you should too
10 ways your business can (should) use Google+ Hangouts
Hangouts’ Showcase app, Plagiarist Fired, Robots, Pot, Turds & Trust
How to view a Hangout that features the new Showcase app BETA
New Google+ Showcase app adds game-changing business value to Hangouts on Air
Google to reward users of Google+ Hangouts & YouTube Live Events with more prominent search placement
[VIDEO] YouTube’s Richest Stars (Their earnings will blow your mind)
Gawker’s mean, GM app is dangerous, Pantene’s ad is great [VIDEO]
Netflix rocks branded content, Agencies resist G+, Starbucks pays tuition [VIDEO]
Wondering what business can do with G+ Hangouts? Take a look!
Kentucky 5th graders on Virtual Field Trip via Hangout on Air
Gwyneth Paltrow’s Unconscious Tweets, State of the Internet, #HiddenCash
How to create a Lower Third for Google+ Hangouts & Video Calls
VIDEO: Beyond Social Media Show # 48 – Preview
6 Great Examples of G+ Business Hangouts on Air: from career counseling to Chinese classes
Eight incredibly creative (and lucrative) ways smart brands are using Google+
Webinar: How to Use Google+ Communities to Connect with Influencers – Thurs, April 17, 4 PM EDT
Worst Newsjack Ever, End of Facebook Free Ride, Catstarter
Do your press releases & PR pitches stink? I can fix them!
How to find – and learn from – great content on Google+
Coke’s Social Media Guard, AT&T’s Home Security & A Load Of Crap
How to use Google+ in Marketing & why you should: Barry Feldman interviews B.L. Ochman
Kentucky School Principal’s rocking Snow Day Video Goes Viral
B.L. Ochman’s Tips & Tricks for creating a great Google+ HoverCard
11 ways every GooglePlus post promotes your content
Uber’s Dirty Tricks; Twitter saves lost bunny, furniture industry gets hip: Beyond Social Media Show # 33
B.L. Ochman’s tips for creating a great GooglePlus profile
Five Pervasive Myths about GooglePlus
MLK Day Mistweets, Richard Sherman’s Rant & EA’s Non-Disclosed Paid Reviews
Mashable Disses Google+, Facebook Jumps the Shark, Rodman Rants: Beyond Social Media Show # 31
Preview, Beyond Social Media Show Episode 31 – Tues, Jan 14, 2014 9 PM EST
Yes, you need to learn Google+! What you need to know right now
This may be the nicest thing anyone’s ever said about me :)
Fashion Brands Partner with Google for Shoppable GooglePlus Hangouts
Still wondering why your brand needs to use GooglePlus? Behold Toyota Collaborator – the future of social shopping
Book a GooglePlus Helpout with me, B.L. Ochman, Google+ Wiz
Beyond Social Media Show # 26 – Twerking Turkeys, Epic Splits, YouTube Shutdown
Ready to learn the best ways to use GooglePlus? I’ll teach you!
Beyond Social Media Show # 24: Home Depot’s racist Tweet, Dolphins’ Bully, YouTube policy backlash
Martha Stewart’s Big Blogger Blunder; Tide’s Scary Vines; apps and stats you need – Beyond Social Media Show
Fox News Brand Jacking; Google’s New Privacy Policy & Hummingbird Update – Beyond Social Media Show
Join us Tues, Oct 1 at 2 PM EST for 1/2 hour live Google+ Hangout on Air with The Beyond Social Media Show
Beyond Social Media: Apps & shiny new objects you can use
Beyond Social Media: Exploding yogurt, rude bottle caps, Google+ Helpouts & lots more
Beyond Social Media Show: social media triumphs & failures + apps & stats you need
How to optimize your GooglePlus profile – and why you must
Learn how to set up your Google+ profile for maximum impact in a no-charge 15-minute demo Sept 4 at 12:30 PM EST
Beyond Social Media Show: Worst QR Codes Ever; Google+ Helpouts Coming; Weiner weiners; stats you need, tools you can use
While brands & gurus whine, White House holds Google+ Geek Week Hangout
Dear Google: You are doing a terrible job of explaining Google Plus
Top three reasons you can’t ignore GooglePlus for another minute!
Beyond Social Media Show Episode 3 – Daredevils, Strange Protests, Shiny Objects You Can Use & Lots More
Beyond Social Media Google Hangout, Episode 2: Aliens, Despots, TicTacs & Shiny New Stuff
Why Google Plus rocks – and why we’ve switched Beyond Social Media Show from BlogTalk Radio to Google+ Hangouts on Air