Nooked to Switch to Rss Feeds and Blog to Communicate with Bloggers

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Well knock me over with a feather! Fergus Burns, president of Nooked, has written an open letter to bloggers in which he says:
From now on, we won’t pitch bloggers by email – instead I want people to use their RSS aggregators to keep tabs on Nooked
– blog
– rss feeds
If you still had any doubt that blogs can influence companies, this ought to prove the point. It’s not that I’m a powerful blogger, it’s that blogs are a powerful medium because they are interactive.
Kudos to Burns for listening.

Comments

1. Darren says:

   January 27, 2005 at 6:57 pm

   I still want to be able to use email to pitch bloggers, so we managed to talk Fergus down from his position there a bit. He’s updated the post, saying that the communication medium needs to match the blogger. “Tom Foremski of SiliconValleyWatcher prefers the phone, Heath Row of Fast Company mentioned email and others at the event prefered ‘through the blogosphere’.”

   Reply
2. Adriana says:

   January 27, 2005 at 6:58 pm

   Fergus is alright. He does understand blogs.

   Reply
3. B.L. Ochman says:

   January 27, 2005 at 7:39 pm

   yesssss! I agree. blogger or traditional journalist, the point is to fit the person’s preferences. that’s it exactly.
   and, the failure to do that is what journalists have been complaining about forever.

   Reply