I'm B.L. Ochman,. a Fractional CMO, and I've been helping blue chip companies, agencies and associations incorporate new media into their marketing mix since 1996.

I'm an AI-literate multi-media content creator, live-stream event and podcast producer, journalist, ghost writer, social strategist and producer of socially shareable videos.

Let's talk about how I can help you.

I co-host and produce the award-winning weekly Beyond Social Media Show

I contribute to Ad Age Digital Next, Social Media Today and others. On Twitter, I'm @whatsnext.

Conferences Archives

The Video Marketing Revolution
Microsoft CEO Apologizes Lamely, Copyblogger Quits Facebook
Report: U.S. homes have more than 1/2 billion devices connected to Internet and apps
Mashable’s SXSW state of the Internet 2013: depressing (and poor Grumpy Cat)
TEDx East 2012 – a mind-stretching experience
50% off Likeable U Conference for What’s Next Readers
Will it Blend? Tom Dickson blends Viral Video Awards
Social Communications & Healthcare Conference Discount for What’s Next Readers
Google innovations: Mad Useful
Recap of PMA 2011 Fast Forward Conference & Ultralight Startups Entrepreneurs Forum: a study in contrasts, pizza & pickles, & my longest post ever
Starbucks Social Media Monitoring & Community Help It Survive Brand Attack
Real-Time Communications Conference Discount for What’s Next Readers
How to Market Obama Now: Play the Race Card
Live Blogging From Web 2.0 Summit
PSFK March 6th Trends & Insights Conference Speakers Announced
PSFK Trends & Insights Conference Set for March 6th in New York
Why Bother?
Will Not Speak for Food
BloggerCon to Be Podcast and Webcast, Free
Trend: Unconferences Planned, Panels Banned
Companies Need to Monitor Foreign Language Blogs — Or Else
Live from Ad:tech San Francisco
ad:tech’s wireless network NG yet again
I’m Headed to Ad:Tech San Francisco
Sick of Pontificators? Join the Club
Ad Industry Needs More Big Ideas
Search Engine Strategies New York 2006 Tsotchkes Lackluster — Like Most Exhibitors
Search Engine Strategies New York Conference Report Tomorrow
Gnomedex Announcement Confuses April 1 and Feb. 1
Blogonomics Cruise Teaches Blog Strategy at Sea