You know how jeans hang weirdly on guys with no butt? A Michigan inventor has a patent pending on Sloops, jeans for the guy fond of “gorging himself at the meal table.” Sloops have a “relaxed fit front design with a tighter fit rear seat area to perfectly match the physique of the typical suspender wearer.”
Some extra inches in the waist are apparently designed to accommodate a beer belly. The jeans have no belt buckles because they are designed to be worn with suspenders from, where else? suspenders.com
Marketing tip to inventor: A good place for this company to advertise would be on Match.com to guys who fudge just a little when they describe themselves as “athletic and toned.”
Buttless Jeans: Patent Pending
BL Ochman | April 1, 2004 | Permanent Link | Comments (0) | TrackBack (
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Categories: Alternative Marketing, Business Communications, Internet PR, Marketing Strategy, New Products, Public Relations
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