Jeff Jarvis has announced that Warner Brothers will launch a viral campaign for a new movie with a “big ass ad” on his Buzz Machine blog. What’d I tell you about blog advertising back in 2004!
BusinessWeek and lots of other bloggers are already buzzing and the ad hasn’t even run.
Warner Brothers to Launch Viral Campaign with Buzz Machine Blog Ad
Categories: Advertising Campaigns, Alternative Marketing, Blogging and Moblogging, Entertainment, Internet strategy, Marketing Strategy, Trends, Viral Marketing
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