I'm B.L. Ochman, and I've been helping blue chip companies incorporate new media into their marketing mix since 1996.

I'm an accomplished and expert digital strategist, certified YouTube Channel Creator, president of whatsnextonline.com and publisher of multiple award-winning What's Next Blog.

I create live-streaming events and social video content for leading brands, associations and agencies.

I co-host and produce the award-winning weekly Beyond Social Media Show

I contribute to Ad Age Digital Next, Social Media Today and others. On Twitter, I'm @whatsnext. Find me on Google+

Ethics Crisis Archives

#AskTrump Twitter Debacle, Lady GaGa’s Viral Video; #PigGate
Beyond Social Media Show: Blecch! Israeli Newspaper says its new website is better than sex
Exclusive: Cheating accusations made in Chase Community Giving Contest. AGAIN.
Does any big chain have the balls to take a stand against the outrageous cost of replacement ink for printers?
Petco, Nature’s Variety, Diamond Pet Food Recalls Are Hidden. WHY?
With Olbermann suspension, journalistic objectivity, always an illusion, bites the dust
Facebook Privacy Changes – Opportunity or Threat for Brands?
The Nicholas Brothers in Stormy Weather and Health Care Reform
NY Times Just Can’t Bring Itself to Put CAAFlog Blogger Scoop in a Headline
Study: 82% of Americans Trust Social Media Before Corporate Sites
New Yorker Hoses Edelman in Article on Wal-Mart PR
Voting Brouhaha in Karen Quinn Contest Could Become Plot of Her Next Novel
Bulldog Reporter: Finger Not on the Pulse
Now Microsoft Wants Their Laptops Back
Richard Edelman Defends Wal-Mart Flogs
We Couldn’t Have a Worse Administration Running the Show
SRF Global Translations’ Gives the Global Business Blogging Community a Little Gift
Do You Know Who Said It?


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