I'm B.L. Ochman,. a Fractional CMO, and I've been helping blue chip companies, agencies and associations incorporate new media into their marketing mix since 1996.

I'm an AI-literate multi-media content creator, live-stream event and podcast producer, journalist, ghost writer, social strategist and producer of socially shareable videos.

Let's talk about how I can help you.

I co-host and produce the award-winning weekly Beyond Social Media Show

I contribute to Ad Age Digital Next, Social Media Today and others. On Twitter, I'm @whatsnext.

Posts tagged worst practices

PR Week and Adicio Spam Thousands, Expose Passwords
Mattel and Hasbro, in Rush to Sue Over Scrabulous on Facebook, Miss the Real Opportunity
Jakob Nielsen Misses The Boat on Web 2.0 (Big-time)
Best Buy Apologizes for Cease & Desist Letter Sent to Bloggers
At Last, Google Declares War on Parasitic Link Farms and Feed Scraping Blogs
Spirit-Gate: The Cost of Ignoring Bloggers
Ricola Cougher – History’s Most Disgusting Marketing Campaign, Is Baaaaack
Playard Design Flaws Known for Decades Cause Another Infant Death, and a Kolcraft Recall – Yet Multiple Manufacturer Websites Ignore the Issue
A&P Gets Raspberries for Million Dollar Lawsuit Against Parody Video By Two Kids
Dodge – WTF? Fire That Ad Agency!