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No wonder a lot of kids grew up afraid of clowns. This is the first TV ad introducing Ronald McDonald. What a sharp contrast to this current consumer-generated McDonald’s ad or the one by GoRemy, below. UGC can be a curse or a blessing, but it would be hard to make anything as scary as that 50s clown.
Have you checked to see what’s on YouTube about your company? Better go take a look!

Copyright 2007 B.L. Ochman All Rights Reserved