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I don’t want the link to this video that demonstrates cross-pollination in social media to be lost in comments. In a comment, Mike Moran included a link to his Machinima entry into the Bazooka Joe contest, which noted it on the contest blog.
The Bazooka contest site has come a long way since my post on Sept. 25. Social media is a learn-as-you-go medium, and lots of campaigns have mis-steps as they begin.
The beauty of this new frontier is that test, get feedback and change can all happen in an real time without enormous expense.