Marketers should really take this as a reality check. Those of us who spend our days online need to remember that a lot of people still have no idea how to upload a photo, use a search engine, etc. And you can be sure this lady never heard of – and could care less about – Twitter.
Hat tip to Cathy McManus
How to Convert Your TV to Digital – A Reality Check for Marketers
Tags: , BL Ochman, comedy, digital TV tutorial, marketing realities, switch to digital TV