Mitchum’s new armpit orchestra has made its debut and you can upload your headshot to join the band. Learn a song or record one of your own for the band to play. You can play the Mitchum Man-o-meter game, and, on yeah: yawn, you can look at, but not buy, their products. No coupons. No co-promotions with other Revlon products. Yawn.
The games are fun, but what about selling some Mitchum?
Mitchum Strikes Up the Armpit Band and You Can Join
BL Ochman | April 23, 2007 | Permanent Link | Comments (0) | TrackBack (
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Categories: Alternative Marketing
Tags: , Alternative Marketing, armpit ochestra, clueless ad agencies, Mitchum
Tags: , Alternative Marketing, armpit ochestra, clueless ad agencies, Mitchum
