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Lifehacker has a guide to writing better comments on blogs:
* Stay on topic
* Contribute new information to the discussion
* Don’t comment just for the sake of commenting
* Know when to comment and when to e-mail
* Remember that nobody likes a know-it-all
* Make the tone of your message clear
* Own your comment
* Be succinct
* Cite your sources with links or inline quoting
* Be courteous
* Don’t post when you’re angry, upset, drunk or emotional
* Do not feed or tease the trolls
I’d add:
* Provide your full name and an email address that can be verified
* Follow what is being said about you and your company online and respond quickly
* Don’t lie, you’ll be found out
* Use clear language, skip the $5 words
via Micropersuasion
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