I’m in love with this new Burger King homepage. It really lets you have the brand your way. And it integrates with the brand slogan just about perfectly.
Does it sell hamburgers? Not to me. I’m a vegetarian.
But hey! Why isn’t the Subservient Chicken one of the choices? He’s been rocking on since 2004. (A smart move to leave that site, and all it’s Google juice – the stuff of legends and viral wannabe dreams – online.)
Burger King – Really Letting You Have It Your Way
Categories: Ad targeting, Advertainment, Alternative Marketing, Internet strategy, Marketing Strategy, Viral Marketing
Tags: , Burger King, BurgerKing, Subservient Chicken, website design
Tags: , Burger King, BurgerKing, Subservient Chicken, website design
Who actually goes to Burger King’s website? I’m asking. :). Why would I go there?
I was wondering the same thing. Even if I ate that poison (I stopped 17 years ago) it would never occur to me to go to their website. Maybe looking for web only coupons? How did you end up there BL?