I'm B.L. Ochman,. a Fractional CMO, and I've been helping blue chip companies, agencies and associations incorporate new media into their marketing mix since 1996.
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By B.L. Ochman
And here’s Esquire’s insipid apology
Relax, everybody. There was a stupid technical glitch on our "Falling Man" story and it was fixed asap. We're sorry for the confusion.
— Esquire Magazine (@Esquiremag) September 11, 2013
I have no words. And I hope their social media manager and CMO now have no jobs.
Incredible that anyone would find this amusing. And Esquire’s snide follow- up tweet was even worse!
seriously horrible! the response definitely made an all-time fail