Beyond Social Media Show Episode 126
David Erickson and I discussed Crocs’ ham-handed David Bowie tribute; David Bowie’s remarkably prescient online innovations and foresight; Periscope live streaming in Tweets; a new kind of new Twitter ads; the short lifespan of a Peachy social network; Nazis for Trump; EA Sports NFL playoff trolling; the Bud Grant meme; newspapers as public benefit corporations; New York Daily News’ middle-finger “Drop Dead Ted” salute to Ted Cruz; how a taco joint mocking burglars went viral; plus great new apps and important stats and lots more.”
Worst Digital Cases
- Crocs Blows Bowie Tribute
- Peach Is Dead – Fastest Social Media Failure Ever?
- Neo-Nazi American Freedom Party Blankets Iowa With Vote For Trump Robocalls
- Electronic Arts Sports Viciously Trolls Blair Walsh & The Minnesota Vikings
Best Digital Cases
- Periscope Now Livestreaming On Twitter
- Twitter Will Embed User Tweets Alongside Ads
- Bud Grant Becomes A Meme
- Philadelphia Newspapers To Be Run As Public Benefit Corporation
- NY Daily News Cover On Ted Cruz’ “NY Values”
- Las Vegas Taco Joint Turns Surveillance Burglary Video Into Viral Video
- David Bowie’s Online Innovations & Foresight
Shiny New Stuff
- BuzzSumo – Content marketing tool
- Likealyzer – Facebook page analysis
Projects
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The Daily Numbers
BEYOND SOCIAL MEDIA HOSTS
David Erickson
- David Erickson on Google+
- @derickson
- @TheDailyNumbers
- e-Strategy Content Marketing Blog
- e-Strategy Trends
- Success @ Creative PR
- eStrategy YouTube – Marketing Videos
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