I'm B.L. Ochman, and I've been helping Fortune 500 companies achieve spectacular results by strategically incorporating emerging media into their marketing mix since 1996.

I contribute to Ad Age Digital Next, Mashable, Business Week and others.

Follow me on Google+ and Twitter.

I am co-founder of the pet lovers' site and blog, Pawfun.com - where you can create and send free photo e-cards of your pets.

Posts tagged worst practices

Apple makes buying the iPhone 4S a royal pain. FAIL!
Seth Godin: Getting Serious About the Meeting Problem
Retailers Competing on Price: a zero sum game played in an echo chamber
Can’t Make This Stuff Up: Sci-Fi Channel Explains Why It’s Changing Its Name to SyFy
Etiquette 2.0
Skittles: Everything a campaign shouldn’t be
Social Media Storm Spreads as Motrin Ad Angers Moms
Sorry! SocialMinder is a Scam and I Fell for It.
The Ricola Cougher, the World’s Worst Marketing Campaign, Is Baaaaack
PBS Poll Becomes Fodder for Political Game Playing

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