I'm B.L. Ochman, and I've been helping blue chip companies incorporate new media into their marketing mix since 1996.

I'm an accomplished and expert digital strategist, certified YouTube Channel Creator, president of whatsnextonline.com and publisher of multiple award-winning What's Next Blog.

I create live-streaming events and social video content for leading brands, associations and agencies.

I co-host and produce the award-winning weekly Beyond Social Media Show

I contribute to Ad Age Digital Next, Social Media Today and others. On Twitter, I'm @whatsnext. Find me on Google+

Posts tagged social media

The only two questions you need to ask when you hire a social media agency or consultant
Some elegant and cheap social media tools you’ll love
Dilbert: New Social Media Manager’s First Day
Dear Zuck: Turnaround is fair play. How do you like it?
Facebook-Inspired NJ Student Protest Provides a Lesson in the Power of Social Media and the Politics of Now
Social & Emerging Media Still Suffer from Slide 29 Syndrome
NEW Report! Straight Talk About Social Media: a no-nonsense guide for corporations By B.L. Ochman
Recap of PMA 2011 Fast Forward Conference & Ultralight Startups Entrepreneurs Forum: a study in contrasts, pizza & pickles, & my longest post ever
Study: Companies Are Slow to Adopt Web 2.0 Technology, But Positive Change Often Results for Those Who Do
A What’s Next Blog Social Media Reality Check for CEOs, CFOs, and CMOs






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