I'm B.L. Ochman, and I've been helping blue chip companies incorporate new media into their marketing mix since 1996.

I'm an accomplished and expert digital strategist, certified YouTube Channel Creator, president of whatsnextonline.com and publisher of multiple award-winning What's Next Blog.

I create live-streaming events and social video content for leading brands, associations and agencies.

I co-host and produce the award-winning weekly Beyond Social Media Show

I contribute to Ad Age Digital Next, Social Media Today and others. On Twitter, I'm @whatsnext. Find me on Google+

Posts tagged Public Relations

How to Pitch Me – and Other Bloggers – With PR
Slow Moving PR Department Could Cause Whole Foods More Harm
The Myth of Not Cultivating Bloggers
PR Can’t Get No Respect From Dilbert’s Dogbert
PR’s Already Tarnished Image Takes a Hit from Hagar the Horrible
PayPerPost Hires SSPR
Arrington and The Pitch From Hell
Pentagon’s PR Machine and Baseball Game Text Messages
NY Times and Wall St Journal Articles Bemoan the Death of Message Control






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