I'm B.L. Ochman, and I've been helping blue chip companies incorporate new media into their marketing mix since 1996.

I'm an accomplished and expert digital strategist, certified YouTube Channel Creator, president of whatsnextonline.com and publisher of multiple award-winning What's Next Blog.

I create live-streaming events and social video content for leading brands, associations and agencies.

I co-host and produce the award-winning weekly Beyond Social Media Show

I contribute to Ad Age Digital Next, Social Media Today and others. On Twitter, I'm @whatsnext. Find me on Google+

Posts tagged Hugh Macleod

Everything You Need to Know About Corporate Social Media Policies
How to Pick Your Social Media Guru
How Companies Can Get Started in Social Media Marketing
Can Viral Content Be Created? Yes, and No
The Annual Death of Blogging is Baaaaaack!
The Beauty, Secrets and Utility of Twitter for Business
What Social Media Marketing is Not. Hint: It’s Not Voodoo
Eight Secrets You Never Knew About Me
Subway v Quiznos – Nobody Wins in User Generated Content War
Social Media Marketing: Who’s Full of Hot Air? Who’s The Real Deal?


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