I'm B.L. Ochman, and I've been helping blue chip companies incorporate new media into their marketing mix since 1996.

I'm an accomplished and expert digital strategist, certified YouTube Channel Creator, president of whatsnextonline.com and publisher of multiple award-winning What's Next Blog.

I create live-streaming events and social video content for leading brands, associations and agencies.

I co-host and produce the award-winning weekly Beyond Social Media Show

I contribute to Ad Age Digital Next, Social Media Today and others. On Twitter, I'm @whatsnext. Find me on Google+

Posts tagged clueless PR people

Dear PR People: Please take this quiz before you send out another press release or email pitch
How Beyonce’s publicist made a not so bad situation worse
PR People of Earth – get a clue
PR People Please Take This Quiz Before Pitching Another Blogger
How to Pitch Bloggers — for New or Dumb PR People






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