I'm B.L. Ochman, and I've been helping blue chip companies incorporate new media into their marketing mix since 1996.

I'm an accomplished and expert digital strategist, certified YouTube Channel Creator, president of whatsnextonline.com and publisher of multiple award-winning What's Next Blog.

I create live-streaming events and social video content for leading brands, associations and agencies.

I co-host and produce the award-winning weekly Beyond Social Media Show

I contribute to Ad Age Digital Next, Social Media Today and others. On Twitter, I'm @whatsnext. Find me on Google+

Posts tagged clueless ad agencies

Dear GM: Don’t Blame Facebook for your social media problems
New Media Marketing: Why Small Boutique Agencies Still Trump Big Ad Agencies
Study: Dear Ad Agencies: If the creative sucks, nothing else matters
Debunking Five Myths About Blog Advertising
The Slightly Salacious, and Semi-Disgusting, Trend in Fast Food Advertising
Mars Candy Sends Women Seeking New ‘Fling’ to Porn Site. Ooops!
How to Make a Video Contest Succeed – or Suck
Virgin Mobile Spitzer Ad – Tasteless? Yes. Crass? For Sure. Effective? You Bet
10 Tips On How To Make Your Video Go Viral
BankWest – Did You Actually Pay Someone for This?



 


 



 

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