I'm B.L. Ochman, and I've been helping blue chip companies incorporate new media into their marketing mix since 1996.

I'm an accomplished and expert digital strategist, certified YouTube Channel Creator, president of whatsnextonline.com and publisher of multiple award-winning What's Next Blog.

I create live-streaming events and social video content for leading brands, associations and agencies.

I co-host and produce the award-winning weekly Beyond Social Media Show

I contribute to Ad Age Digital Next, Social Media Today and others. On Twitter, I'm @whatsnext. Find me on Google+

Posts tagged blog advertising

Debunking Five Myths About Blog Advertising
My Proposal – Bloggers Should Pay Readers per Post
New Karen Quinn Novel, Holly Would Go Immortalizes Me & Benny
Mainstream Publishers Forming Blog Advertising Networks – But Still Misunderstanding Blogs
Virgin Mobile Spitzer Ad – Tasteless? Yes. Crass? For Sure. Effective? You Bet
Dear NBC – Your Ad on My Blog Still Sucks – We Really Need to Talk Again
Dear NBC – Your Ad on My Blog Stinks: Let’s Fix It
How Much Does a Social Media Marketing Campaign Cost?
My 2007 Marketing Predictions Were Half Right – Thinking About 2008
John Edwards Leads the Pack in Blog Ad Spending


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