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Here they come – the “social media relations” PR agencies. Here’s the completely traditional press release announcing Attention PR’s “social media relations” agency.(quotes are theirs)
Here’s the completely traditional press release from Ogilvy PR’s new social media practice, and another from anthonyBarum PR anthonyBarnum PR and so on.
PR firms, which over the past 10 years have repeatedly demonstrated their inability to understand the Internet, long ago ceded control of client websites to legal and sales departments, will now begin to try to control social media.