I'm B.L. Ochman, and I've been helping blue chip companies, agencies and associations incorporate new media into their marketing mix since 1996.

I'm a multi-media content creator, live-stream event and podcast producer, journalist, ghost writer, social strategist and producer of socially shareable videos.

Let's talk about how I can help you.

I co-host and produce the award-winning weekly Beyond Social Media Show

I contribute to Ad Age Digital Next, Social Media Today and others. On Twitter, I'm @whatsnext.

Peer to peer Archives

YouTube Launches Newswire, Bush Launches JEB!
Scatalogical Tweets offend; P&G, LeBron & YouTube Stars Score
A new and better way to measure Twitter influence
Scalped: QR Code haircuts reach 10 million in Thailand
“No gifts for me” says 8 year-old Allison. “Let’s help Alyssa get a service dog!”
Dr. Jan Gurley’s YouTube video: a simple solution to help cholera victims in Haiti – pass it on please
With Olbermann suspension, journalistic objectivity, always an illusion, bites the dust
Dear Zuck: Turnaround is fair play. How do you like it?
Facebook-Inspired NJ Student Protest Provides a Lesson in the Power of Social Media and the Politics of Now
Bill & Melinda Gates Foundation Funds ViewChange: an Extraordinary Combination of Technology & Compassion
Yes Men Use Social Media to Help Them Pull Off Media Heist with “We’re Screwed” Edition of NY Post
A Tale of Two Contests Using Social Media – One Stinks, One’s Cute
AMC’s “Mad Men” Social Media Use Sure to Become Legendary. Will It Produce Eyeballs as Well as Buzz? Stay Tuned!
Lessons from the Amazon and Domino’s Social Media Firestorms
Top 10 Reasons Your Company Should Not Tweet
Put Your Pet in the Obama Family Photo – Send It in an E-Card of the New White House Pet
Crowdsourcing: Everything Old is New Again, and Again
Fiskateers Case Study: How a Social Community Became a Veritable Sales Force
What’s The Best Advice You Ever Got?
How to Make a Video Contest Succeed – or Suck
The Formula for Successful Viral Campaigns. Not!
Sadly, T Boone Pickens Use of Social Media Misses the Mark
BusinessWeek Forays Into Social Media Signal Publishing’s Future
April 3, 2008 – Good People Day on the Internet
Old-School Pols Running 2008 Campaigns Still Missing the Social Media Boat
Why Social Media – And Andrés Bianciotto – Rock and Why PR Week & Adicio Still Suck
Crucial Social Media Marketing Eludes Presidential Candidates
Still Doubt the Blogosphere’s Influence on the Election? Listen to This ABC TV Coverage
Philoctetes Center Roundtable: The Future of Technology
Studies: Consumer Reviews Boost – Not Hurt – Sales
I Was Wrong: Hershey’s Ice Breakers Are Brilliant
Brooklyn New York Understands Social Networks
How to Write Kickass Twitter Posts
Let’s Get the Online Community Together to Help Our Troops Until They Can Come Home
Slow Moving PR Department Could Cause Whole Foods More Harm
Do Social Networks Have Any Real Value?
I Can Has Chezeburger – A Lesson for Marketers
Is No Comment The Right Response to User Created Campaign Videos?
Prominence of Blogs in Pet Food Recall Reporting Demonstrates Why Mainstream Media Is Losing Its Audience
Voting Brouhaha in Karen Quinn Contest Could Become Plot of Her Next Novel
Is Twitter a Fad? Like Blogging? Ha Ha!
B.L. Ochman & Company Launches Blog Advertising and Creative Agency
How to Save a Laptop From Liquid Damage
Social Media From Obama and Clinton: The Real Thing or Just Marketing Ploys?
PSFK Trends & Insights Conference Set for March 6th in New York
Blog Ads for Author Karen Quinn’s Contest Develop a Following
Author Karen Quinn Offers Prizes To Those Who Spread the Word About Her Online Contest
Twitter Attracting Entertainment and Business
Author Karen Quinn Launches Wife in the Fast Lane Online Contest
Twitter: the Latest Addictive Social Media Tool
Social Media Marches Onward – Put on Your Headphones If You’re at Work
Cisco’s Human Network: Not Just Jargon
Furor Over New Facebook Features is Ridiculous
WIll Social Media Actually Change Anything?
Top Six Reasons You Should Vote for John Seminerio





Recommended

PromoCodeWatch – Online Coupons, Promo Codes and Discounts.

Metapress

Binary Options