I'm B.L. Ochman, and I've been helping blue chip companies incorporate new media into their marketing mix since 1996.

I'm an accomplished and expert digital strategist, certified YouTube Channel Creator, president of whatsnextonline.com and publisher of multiple award-winning What's Next Blog.

I create live-streaming events and social video content for leading brands, associations and agencies.

I co-host and produce the award-winning weekly Beyond Social Media Show

I contribute to Ad Age Digital Next, Social Media Today and others. On Twitter, I'm @whatsnext. Find me on Google+

Memes Archives

A Chronology of United Airlines Epic PR #FAIL (Updated)
Ken Bone & the Red Sweater: Are We Fiddling While Rome Burns?
Facebook apps and quizzes are a privacy nightmare
Twitter cats to the rescue in #BrusselsLockdown
Jack Dorsey’s CEO Duet; Twitter Moments; YouNow Takes Off
#AskTrump Twitter Debacle, Lady GaGa’s Viral Video; #PigGate
#AmazonPrimeDay Bashing Was Fun, But Sales Are Up
Celebrities Take #TwizzlerChallenge for Autism Awareness
50 Shades of Marketing, Twitter’s New Curator
Video of Chris Christie Falling Off a Chair Goes Viral
Really Stupid Drone Tricks, Really Silly Beard Baubbles, Honda’s Nostalgia
More Twitter Travesties, Chocolate Farts, DeathSwitch
Three Social Media Storms, Google Robots Fight, Chevy Guy Returns
Worst 9/11 Brand Tweets; Rice/NFL Debacle; Apple’s Launch
[VIDEO] Ferguson Protests, Cyber Attacks & an Aroused Horse
LEGO BrandJacked, HobbyLobby NewsJacked, Selfies Toasted [Video]
Netflix rocks branded content, Agencies resist G+, Starbucks pays tuition [VIDEO]
Facebook’s Privacy Experiment, Tiny Hamsters Go Viral, Great Content Marketing
Burger King’s Subservient Chicken resurrected (kind of)
Springsteen & Fallon Mock Christie’s Bridgegate in Hilarious “Born to Run” Parody
Beyond Social Media Show # 24: Home Depot’s racist Tweet, Dolphins’ Bully, YouTube policy backlash
Amy’s Baking Company: the most epic social media fail EVER
What Google’s race to perfect the semantic web means to brands (and you)
It’s time for brands to abandon the easily pranked “Tell us why you love us” contest
“Dumb Ways to Die” Train Safety Tips Video Goes Viral. Go Figure!
‘BIC for Her’ pen is lambasted as hundreds of women hijack Amazon reviews
I’m Tagged: Seven Things You Didn’t Know About Me
The Doghouse: A Marketing Video That’s Gone Viral and Why
Two Sites That Terrify Marketers Are the Internet’s Future – and Present
A Blog That’s Scary on So Many Levels, Heh
Do the Awareness Test
Eight Secrets You Never Knew About Me
Can Social Media to Change the World? You Bet!
Is This The World’s Craziest Job?
President Gore: Please Become a Fat Blogger
Go Get Elfed
Hooray for Coke! Hooray for Consumer Generated Media!
Furor Over New Facebook Features is Ridiculous
Post-Pluto Mnemonic Contest Winners Announced
I’m Hosting an NYC Stormhoek Dinner for Non-Drinkers
Mentos Turns Coke/Mentos Geysers Into Video Contest
Marketing Global Warming: A Small Child Shall Lead Them



 


 



 

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