I'm B.L. Ochman, and I've been helping blue chip companies, agencies and associations incorporate new media into their marketing mix since 1996.

I'm a multi-media content creator, live-stream event and podcast producer, journalist, ghost writer, social strategist and producer of socially shareable videos.

Let's talk about how I can help you.

I co-host and produce the award-winning weekly Beyond Social Media Show

I contribute to Ad Age Digital Next, Social Media Today and others. On Twitter, I'm @whatsnext.

E-Commerce Archives

#AmazonPrimeDay Bashing Was Fun, But Sales Are Up
[UPDATED] Ooops! ISIS Wallet: Re-branding (STILL) needed by AmEx, Chase, Wells Fargo, Verizon, T-Mobile and AT&T
Scatalogical Tweets offend; P&G, LeBron & YouTube Stars Score
Instant gratification comes to online shoppers with Q1 launch of Shutl service promising immediate delivery
Study of top 100 e-commerce checkouts shows 82% have usability issues
Zappos to hacked customers: we’re here to help! Facebook to hacked customers: Screw you!
Google+ mania: most pundits are missing the real point
Neilsen/Net Ratings Says Time Spent Is Important, Not Page Views
Gartner: 80% of Internet Users Will Have a Virtual Life By 2011
Who Says Blogs Don’t Make Money?
An Obnoxious New Twist on Spam from Veretekk
Quill.com: Customer Service Done Right
Criagslist Will Surpass One Billion Pageviews This Month
Blogs Still Mystify: 10 Companies That Missed Blog Opportunities
Consumer rage over iPod mini e-tailer sites
Ditties: Dumb Name, Smart Tampon Marketing
Pomegranate Juice Gets Prime Wall St. Journal PR Placement
What’s After Mad Cow? Attack of the Killer Tomatoes?
Mattel PR Score in Lawsuit Against Artist: Zero





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