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Thought Leaders Archives

Chris Brogan (and I) rail against the 24-hour clock
Bill & Melinda Gates Foundation Funds ViewChange: an Extraordinary Combination of Technology & Compassion
Why 'good enough' isn't
#socialmedia Tweet Chat #45 - The fear factor: Shift Happens
Thistle Farms: Marketing With Hope, Love & Social Media
Linchpin: BL Ochman Interviews Seth Godin about how to be indispensable
Trendsspotting Report: 2010 Online Marketing Influencers: Trend Predictions in 140 characters
The only two questions you need to ask your prospective social media agency
Three Top Reasons Why Social Media is Still a Tough Sell
What's Next Blog Interview: Suzanne Lowe on how to keep corporate silos from impeding success. Just move past them!
Drew Carey Ups the Ante to $1 Million in Twitter Charity Auction. Take That Cancer! You Jerk!
B.L. Ochman's Blogger Outreach Manifesto
Why You Should Stop Sleeping With Your Laptop
From two great minds: a start-up wedding registry and a social media cake
Study: Companies Are Slow to Adopt Web 2.0 Technology, But Positive Change Often Results for Those Who Do
A What's Next Blog Social Media Reality Check for CEOs, CFOs, and CMOs
Brilliant Video from BestBuy CMO Barry Judge: The Future is Digital
How to Pick Your Social Media Guru
Weekly Social Media Hour Podcast Debuts, and I'm a Guest
ExecTweets: Business Model for Twitter?
Street Artist Joshua Allen Harris: Another Reason to Love New York City:
Playing for Change: Peace Through Music
I've Joined the Un-Agency Adhocnium - Here's Why
Changing the Tenor of the Global Conversation - Please Watch This Video
My Social Media Secret
How to Market Obama Now: Play the Race Card
Sadly, T Boone Pickens Use of Social Media Misses the Mark
AP vs Blogger BrouHaHa - New Realities for Old Media
Groundswell – Buy it, Read It, Share It!
Seth Godin: Why Bother Having a Resume?
Top Bloggers Essential Research Tools - Mack Collier on How to Keep Ahead of the Information Tsunami
Old-School Pols Running the Campaigns Still Missing the Social Media Boat
Oovoo and Other Video Call Sites Are Big Fun - Try Them!
Why Social Media - And Andrés Bianciotto - Rock and Why PR Week & Adicio Still Suck
Subway v Quiznos - Nobody Wins in User Generated Content War
McLovin's "Declare Yourself" Register to Vote Video Has 600,000 Views
B.L. Ochman's 2008 Online Marketing Predictions: Mobile, Subscriptions, Collaboration Rule
Online Support of Bloomberg for President Heating Up
Philoctetes Center Roundtable: The Future of Technology
Social Media Marketing: Who's Full of Hot Air? Who's The Real Deal?
Gapingvoid - How to Know When to Quit Your Job
Lit Literacy Aims to Use Social Media to Raise $1 Million in 4 Weeks
It's Steve Jobs Bashing Time - But Don't Sell Your Apple Stock
Second Life Bashing In Full Gear - But the Bashers Are Missing the Point
Hugh Macleod Proves That Love Really Is All There Is
Gaping Void Marketing Manifesto Redux
Dan Rather to Join Mark Cuban's HD Net. Eat Your Heart Out CBS. You Blew It.
Technorati Providing Featured Posts and Conversations for Al Gore's MySpace Movie Blog
BloggerCon to Be Podcast and Webcast, Free
Top Bloggers Share Their Favorite Research Tools
Anonymous Iraqi Blogger Nominated for Major Literary Prize
MarketingProfs:Daily Fix Blog Kicks Off Tomorrow
What's Next: The Design Train Manifesto
State of the Blogosphere: Stronger Than Ever
Media Post Lauds Adrants. Congrats Steve!
Scoble Challenges Microsoft Again on Chinese Blogger Censorship
NY Times and Wall St Journal Articles Bemoan the Death of Message Control
Iditarod Heroine Susan Butcher Needs a Bone Marrow Transplant
Seth Godin Tells e-Consultancy His Top 5 2006 Predictions
Interview: Hugh Macleod of GapingVoid, Poster Child for Unemployed Creative Types Seeking Blog Fame and Fortune
Ex CNN Reporter Rebecca MacKinnon: English Language Blogs Have Narrow World View
Bayosphere to Institute Voluntary Honor Tags for Bloggers & Other Writers
Sun's Schwartz: Leaders Can't Survive Without Blogs
NYC City Council Speaker Using Issue Websites, But a Blog Would Be Better. I'm Available to Help Miller and/or Mayor Bloomberg
Seth Godin, The Stones and a Lie from Commerce Bank
Seth Godin: Small is the New Big

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About BL Ochman
BL Ochman
B.L. Ochman, Managing Director of Emerging Media for Proof Integrated Communications, the digital marketing arm of Burson-Marsteller, has been helping Fortune 500 companies strategically incorporate new media into their marketing mix since 1996.

She contributes to Ad Age Digital Next, Mashable, Business Week and others. On Twitter, she is @whatsnext.

She is co-founder of the pet lovers' site and blog, Pawfun.com - where you can create and send free photo e-cards of your pets and create a variety of great products featuring your pet’s photo.

This is my personal blog, where I share my own thoughts and opinions, which do not represent the views of Proof or its clients.






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