Brilliant Video from BestBuy CMO Barry Judge: The Future is Digital
A four-minute education in Reality Marketing from BestBuy CMO Barry Judge.
Read his blog, follow him on Twitter, where you'll also find thousands of BestBuy employees.
"In order for our brand to be relevant in the future, we gotta live digitally... with our communication and the products we sell. And the brands that figure this out are the brands that will succeed in the future." Amen,
About BL Ochman B.L. Ochman, Managing Director of Emerging Media for Proof Integrated Communications, the digital marketing arm of Burson-Marsteller, has been helping Fortune 500 companies strategically incorporate new media into their marketing mix since 1996.