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Smart Companies Will Get Social Media, Dumb Ones Won't

move_fast.jpgYou gotta love Gary Vaynerchuck of Wine Library TV because he does not mince words. Discussing the ROI of social media marketing says:

"I'll be honest - i'm just not intrigued or interested...or motivated to convince big companies that they need to do this: the smart ones will and they'll win and the dumb ones won't and they'll lose. I really don't care who wins or loses."
Dear CEOs and CMOs: please watch the (very short) video and give what Gary said some thought. (Entire speech here)


BL Ochman | Jan 11 09 12:39 | TrackBack (0)

Comments

I had to tweet this. Everyone should watch the video. Even if you know what you're doing it motivates you to get off your duff and stop procrastinating. Thanks for posting.

Posted by: Denise Shiffman at January 7, 2009 7:27 PM

Brilliant. Challenging. Inspiring. And thanks so much for pulling out the quote. I will be using that more than once in '09!

Posted by: Des Walsh at January 9, 2009 6:45 AM

Des - it's going to be my mantra. :>)

Posted by: B.L. Ochman at January 10, 2009 10:14 AM

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About BL Ochman
BL Ochman
Blogger, social media strategy consultant to Fortune 500 companies, and sought-after corporate speaker B.L. Ochman heads the creative team of whatsnextonline.com. She also is the co-founder of Pawfun.com, the custom photo t-shirt site for pet lovers


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