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Smart Companies Will Get Social Media, Dumb Ones Won't
"I'll be honest - i'm just not intrigued or interested...or motivated to convince big companies that they need to do this: the smart ones will and they'll win and the dumb ones won't and they'll lose. I really don't care who wins or loses."Dear CEOs and CMOs: please watch the (very short) video and give what Gary said some thought. (Entire speech here) Categories:
Social Media Marketing
BL Ochman
| Jan 11 09 12:39
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CommentsI had to tweet this. Everyone should watch the video. Even if you know what you're doing it motivates you to get off your duff and stop procrastinating. Thanks for posting. Posted by: Denise Shiffman at January 7, 2009 7:27 PM Brilliant. Challenging. Inspiring. And thanks so much for pulling out the quote. I will be using that more than once in '09! Posted by: Des Walsh at January 9, 2009 6:45 AM Des - it's going to be my mantra. :>) Posted by: B.L. Ochman at January 10, 2009 10:14 AM Post a commentEmail this story to a friendTrackBacksTrackBack URL for this entry: |
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About BL Ochman
B.L. Ochman, Managing Director of Emerging Media for Proof Integrated Communications, the digital marketing arm of Burson-Marsteller, has been helping Fortune 500 companies strategically incorporate new media into their marketing mix since 1996.
She contributes to Ad Age Digital Next, Mashable, Business Week and others. On Twitter, she is @whatsnext.
She is co-founder of the pet lovers' site and blog, Pawfun.com - where you can create and send free photo e-cards of your pets and create a variety of great products featuring your pet’s photo.
This is my personal blog, where I share my own thoughts and opinions, which do not represent the views of Proof or its clients.
B.L. Ochman, Managing Director of Emerging Media for Proof Integrated Communications, the digital marketing arm of Burson-Marsteller, has been helping Fortune 500 companies strategically incorporate new media into their marketing mix since 1996.
She contributes to Ad Age Digital Next, Mashable, Business Week and others. On Twitter, she is @whatsnext.
She is co-founder of the pet lovers' site and blog, Pawfun.com - where you can create and send free photo e-cards of your pets and create a variety of great products featuring your pet’s photo.
This is my personal blog, where I share my own thoughts and opinions, which do not represent the views of Proof or its clients.
| B.L.'s flickr photos |
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