That's mainly because I love their clever and adorable online campaign for selling season tickets. It makes me want to sign up. And they're 3,000 miles away.
The campaign is personalized to each viewer and I won't spoil it's surprise. Go try it. Go Zags!
About BL Ochman B.L. Ochman, Managing Director of Emerging Media for Proof Integrated Communications, the digital marketing arm of Burson-Marsteller, has been helping Fortune 500 companies strategically incorporate new media into their marketing mix since 1996.