This video, for which I was interviewed in May, went up while I was on vacation. As you can see, Twitter is useful to lots of businesses. I turn up for a few seconds toward the end.
What Marketers Need to Know About Twitter (for which I was practically tarred and feathered by other marketers who are now Twitter devotees when I wrote this post two years ago!)
Bonus link: Jonathan Kash's fantastic Twitter Brand Index of companies actively using Twitter.
About BL Ochman B.L. Ochman, Managing Director of Emerging Media for WPP-owned Proof Integrated Communications, has been helping Fortune 500 companies strategically incorporate new media into their marketing mix since 1996.