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A Little Blog Perspective from Savage Chicken - And Me

Every once in a while, the blogs are dead, or A-list is dead meme rears its head, as it's done recently. Don't believe a word of it!

Blogs aren't going anywhere. And some bloggers are always going to more popular than most others. Just as the printing press gave power to the people, blogs have given a cheap, easy, international and potentially effective voice to anyone who wants one.

The real issue isn't blogging, it's building an audience. That's the hard part.

Those who manage to keep their blogs interesting and engaging for years on end; who have the skill and stamina to spend the time that frequent research and writing and participation in the blogosphere takes aren't going anywhere. Consistently interesting bloggers join the A-list, and old ones leave or pretend to leave, but blogs as a medium are here to stay.

Cartoonist Doug Savage draws cartoons on sticky notes (hello 3M, here's a content sponsorship opportunity) and also makes videos featuring the chickens and lots of everyday objects. In this one, he offers a check on the blego (blog + ego) that often plagues A-listers, including moi.

Hat tip to Get Some Hairapy
Posted by BL Ochman

Categories: Blogging and Moblogging

BL Ochman | Jul 20 08 1:57 | TrackBack (0)

Comments

I agree, audience building is the hardest part. I sometimes try with my own blog, but it is also a mostly personal rambling place that isn't the sort of coherent image that most people would subscribe to for a long period of time.

I also agree that blogs are going nowhere. They might not be the "medium of the future" as some have suggested. But they will continue to play a very important role.

Either way, thanks for the link to Blego!

Posted by: Chris at July 30, 2008 2:03 PM

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About BL Ochman

Blogger, social media strategy consultant to Fortune 500 companies, and sought-after corporate speaker B.L. Ochman heads the creative team of whatsnextonline.com. She also publishes the Ethics Crisis blog for SRF Global Translations

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