Follow me on
Twitter

More Information

NEW Expanded Edition

PRESS RELEASES FROM HELL and How to Fix Them
The Traditional Press Release Is Dead! The Made-for-the-Internet Release is News Now.
Buy this Report.

REALITY PR STRATEGY: Everything You Need to Know to Get Free (or Really Cheap) Publicity Now. Before you spend another dime on PR, Buy this Report.

Toto Takes Covering Its Ass to New Heights

Toto Washlet's attention-grabbing giant asses in the middle of Time Square have been covered up. Seems the Rev. Neil Rhodes of Times Square Church didn't like the idea of big asses hanging over his church. So he hit them with an injunction.

They cleverly covered the offending butts with a banner that says "Clean is happy. No ifs, ends, or...."

The asses (above) talk at Clean is Happy. That's where a bunch of (hopefully well-paid) asses will tell you all about the $5,000 Washlet toilet. Personally, I liked their previous ads with ghosts using the bidets.

AdAge reports that asses still reign on West Hollywood's Sunset Strip. Well there's a surprise.

Categories: Advertising Campaigns, Alternative Marketing

Tags: asses in times square giant asses Toto Washlets alternative marketing

BL Ochman | Aug 2 07 11:52 | TrackBack (0)

Comments

BL, I almost spluttered tea all over my keyboard when I read that last line!

Posted by: Donna Papacosta at August 2, 2007 1:59 PM

Email this story to a friend

TrackBacks

TrackBack URL for this entry:
http://www.whatsnextonline.com/mt/mt-tb.cgi/3992

Search

Contact: BL (at) whatsnextonline (dot) com
212.369.8312

RSS Feed

blog advertising

About BL Ochman

Blogger, social media strategy consultant to Fortune 500 companies, and sought-after corporate speaker B.L. Ochman heads the creative team of whatsnextonline.com. She also publishes the Ethics Crisis blog for SRF Global Translations

Poll ID 0 does not exist.