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Live Earth Promoted With Twitter Community

Here's the first major marketing use of the social network Twitter - for Live Earth. The 24-hour, 7-continent concert series takes place on 7/7/07 and will bring together more than 100 music artists and 2 billion people "to trigger a global movement to solve the climate crisis."

I'll be at an upper west side house party organized by MoveOn to see the broadcasts and hear from Al Gore.

The Goreacle used MySpace to launch "An Inconvenient Truth" but MySpace is now outre baby.

Categories: Events, Social Media

Tags: Live Earth Twitter Al Gore global warming social media marketing social media

BL Ochman | Jul 6 07 9:18 | TrackBack (0)

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Check out this US Carbon Footprint Map, an interactive United States Carbon Footprint Map, illustrating Greenest States. This site has all sorts of stats on individual State energy consumptions, demographics and State energy offices.

http://www.eredux.com/states/

Posted by: Fred at July 6, 2007 1:09 PM

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About BL Ochman

Blogger, social media strategy consultant to Fortune 500 companies, and sought-after corporate speaker B.L. Ochman heads the creative team of whatsnextonline.com. She also publishes the Ethics Crisis blog for SRF Global Translations

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