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Giant Asses Coming to Times Square

totocampaign.pngWe first wrote about the $5000 Toto Washlet back in 2004. Toto calls its toilet a "life enhancing," "must-have lifestyle product. I don't know about that. But their new website, Clean Is Happy is certainly entertaining. There, the owners of the tushies displayed on the home page tell you much, much more than you ever wanted to know about fancy toilets.

Astoundingly, for a company that apparently believes too much ain't enough, there is no blog. Hey Toto: get busy!

Adrants reports that "on July 1, giant, naked asses with smiles on them will emblazon a two-story, three-sided billboard in New York's Times Square for toilet maker Toto Washlet. It's all to promote the company's miraculous toilet, bidet and ass blow dryer contraption."

Posted by B.L. Ochman


BL Ochman | Jun 26 07 3:00 | TrackBack (0)

Comments

Talk about an intriguing subject line!

Posted by: rickey gold at June 26, 2007 4:54 PM

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About BL Ochman
BL Ochman
B.L. Ochman, Managing Director of Emerging Media for Proof Integrated Communications, the digital marketing arm of Burson-Marsteller, has been helping Fortune 500 companies strategically incorporate new media into their marketing mix since 1996.

She contributes to Ad Age Digital Next, Mashable, Business Week and others. On Twitter, she is @whatsnext.

She is co-founder of the pet lovers' site and blog, Pawfun.com - where you can create and send free photo e-cards of your pets and create a variety of great products featuring your pet’s photo.

This is my personal blog, where I share my own thoughts and opinions, which do not represent the views of Proof or its clients.






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