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Guy Kawasaki to Launch Twitter/Digg Hybrid "Truemors"

truemors_logo.pngMike Arrington at TechCrunch reports that Guy Kawasaki's newest venture, Truemors, is a rumor reporting bulletin board that incorporates features of both Twitter and Digg. See a screenshot here, and look for a launch later this month.

Truemor is presently password protected, but Kawasaki posted on his blog last month that he is looking for "people in the flow of interesting and true rumors." Tipsters are invited to call, text, post to the site or email rumors to post@truemors.com.

The point eludes me, as the dictionary definition of "rumor" includes:

2. gossip; hearsay: Don't listen to rumor.
3. Archaic. a continuous, confused noise; clamor; din.
Once a rumor is on the site, other users can leave comments and vote it up or down, like Digg. All new rumors are listed for people to review and vote on. Rumors with the most votes make it to a top list.

There is no visible business model, and I wonder if the Internet really needs more noise. I'd rather see a site that rewards contributors who confirm or disprove rumors in the manner of Snopes.com.


Categories: Social Media
BL Ochman | May 9 07 12:33 | TrackBack (0)

Comments

I bet all of these web 2.0 devices will be seamlessly integrated into one in the future.

Posted by: Dan Schawbel at May 10, 2007 8:43 AM

"There is no visible business model, and I wonder if the Internet really needs more noise."

Anything revolving around spreading gossip and rumors will always thrive. Sad but true.

Posted by: Mack Collier at May 11, 2007 12:38 PM

Mack: I suppose you are right. And I agree, that is sad.

Posted by: B.L. Ochman at May 11, 2007 5:59 PM

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About BL Ochman
BL Ochman
B.L. Ochman, Managing Director of Emerging Media for WPP-owned Proof Integrated Communications, has been helping Fortune 500 companies strategically incorporate new media into their marketing mix since 1996.

She contributes to Ad Age Digital Next, Mashable, Business Week and others. On Twitter, she is @whatsnext.

She is co-founder of the pet lovers' site and blog, Pawfun.com - where you can create and send free photo e-cards of your pets and create a variety of great products featuring your pet’s photo.

This is my personal blog, where I share my own thoughts and opinions, which do not represent the views of Proof or its clients.






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