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Why is Habitaquo Technorati's Most Searched Tag?

The top search term in Technorati is the word "habitaquo", a made up word.

The Spanish Google News site launched a SEO contest yesterday. The winner will be the website appearing on the first position of Google search engine marketing pages (SERPs) on May 23rd with "habitaquo" word. The first prize is an Apple MacBook Core 2 Duo so 187 blogs have inserted this new word already. So far, no pages come up in Google SERPs for "habitaquo."

It's interesting how easily manipulated the top searches are in Technorati. It wouldn't seem, with some 5 million blogs being scanned by Technorati, that 187 posts would tip the scales so much. Also interesting: most of the blogs using the "habitaquo" tag are listed as having no other blogs linking to them, generally an indicator of low influence.

Me want the "habitaquo" Apple MacBook Core 2 Duo. :>)


Tags:
BL Ochman | Apr 3 07 12:59 | TrackBack (0)

Comments

Can an English blog compete for the prize or is it limited to Spanish contents?

Posted by: Ernie at April 3, 2007 4:43 PM

There doesn't seem to be anything that says your entry has to be in spanish.

Posted by: B.L. Ochman at April 3, 2007 5:05 PM

In your criticism of "how easily manipulated the top searches are in Technorati," I think you're confusing two issues.

If 187 blog posts contain this made-up word, it's certainly not a word or topic or idea that's truly substantial in bloggers' minds -- especially if most of those few blogs don't have much "authority" (as defined by T'rati).

But in no way does that prevent it from being the (legitmate) "most popular search term." If the contest goal were to have a first-page result for that says, for example, "Al Gore is a habitaquo" when searching for "Al Gore" in general, then *that* would show that the *search results* are easily manipulated.

The "most popular search terms" list is, was and always will be just a list of buzz words and bimbos' names. That "habitaquo" is today's number one just means a lot of people are looking for info about it and the related laptop giveaway. It's a hot topic -- not manipulation.

Posted by: Mike at April 3, 2007 5:29 PM

Mr Ochman, this is another habitaquo competitor ;)
Well, I don't think that only 187 posts could manipulate Technorati for long time. I think that the reason why habitaquo appears in the top searches is the novelty of the contest (we are in the early days of two months, the duration of the contest) and the zeal of the contestants looking for other competitors. In a few days, habitaquo will disappear from the searches in Technorati.

Posted by: Habitaquo at April 3, 2007 5:51 PM

It was great view habitaquo as the technorati most searched tag and at the same time none in a google search.

Posted by: habitaquo at April 4, 2007 5:33 AM

I wonder what makes "Habitaquo" (the commenter) think BL Ochman is a "Mr."?

Posted by: Mike at April 4, 2007 10:08 AM

Me want the "habitaquo" Apple MacBook Core 2 Duo three! (joke)

Thing is, we all want to see how many competitors there'll be. If we're just a few, well, relaxes, but seeing technorati's results, this has been quite a hype. I think more than one company is going to have little efectivity these days from his SEO supervisor.

Posted by: habitaquo at April 4, 2007 10:14 AM

Mike: That just means he didn't notice the big picture of me and the "About B.L. Ochman." :>)

Posted by: B.L. Ochman at April 4, 2007 11:48 AM

I agree about the hype created around this word 'habitaquo' and believe me, in three weeks this is going to be either a phenomenon or a complete fiasco.
My native tongue is spanish and I was like WTF! what is the meaning of this word!? let's hope this turns out to be an entertaining event.

Posted by: Mario at April 4, 2007 2:32 PM

Thanks and continue speaking about me.

Posted by: Real Habitaquo at April 4, 2007 5:28 PM

Nooo! It was a misprint (I'm not used to write in English)
Sorry Mrs (or Miss?) Ochman :/

Posted by: Habitaquo at April 4, 2007 7:00 PM

It is interesting to see how male chauvinist keep on being our society. We easily think in a male writer when read a technical text, although there is the photograph a woman right there!!

Anyway. Best regards from Spain!

Posted by: Yet Another Habitaquo at April 4, 2007 9:46 PM

Congratulations I found this on the very first page of a Google search for habitaquo. This is turning into quite a phenomenon and for those, such as myself, without any expertise in the field of SEO we just want to know how it's done.

Posted by: gideon at April 6, 2007 10:29 AM

hello! I tried to trackback to this habitaquo post but could not via Haloscan. Any idea why? Or is the trackback link really disabled for Habitaquo posts?

Posted by: The Pageman at April 9, 2007 5:43 PM

There's no specification on the language of the web, but in fact there is a specification on the language of the search:
http://www.google.es/search?q=habitaquo&hl=es

This search gives totally different results from the "international" search. So you oughta focus on that if you want a MacBook!

Posted by: habitaquo at April 10, 2007 6:29 AM

There are a lot of spam about this contest over internet, some people has oversaturated technorati and now they are supervising updated with that keyword.

Posted by: habitaquo at April 10, 2007 7:13 AM

Pageman - my trackbacks are broken. Six Apart promised to fix them for me many moons ago but they never actually did come through.

I am going to write a post about that. :>)

Posted by: B.L. Ochman at April 10, 2007 12:12 PM

I´m other competitor. It´s a genial event ;)

Posted by: Antonio at April 15, 2007 6:11 AM

An experiment of positioning to learn and to verify.

Posted by: habitaquo at April 17, 2007 7:04 AM

It's an adventure

Posted by: habitaquo at May 5, 2007 4:41 AM

os voy a contar mi experiencia con eurolingua, la agencia de la avenida de finisterre en coruña para irse a irlanda

unos autenticos hijos de puta, mierda de primera calidad, carlos y su secretaria angeles

cuando llegas alli todo son buenas palabras, risas y compadreos, cuando estas en irlanda, estas solo,
absolutamente tirado

estos hijos de puta trabajan en dublin con el american college, pero vamos por partes...

pedi que me viniese a recoger alguien al aeropuerto para llevarme a mi host family, vale pague 70 eurazos (por todo 1700) por este servicio, ¿y que me encuentro?, que tras dar mas de cuatro y mas de cinco vueltas por llegadas del aeropuerto mi nombre no esta en ningun papelito, bueno vale, llamo al telefono del pavo que me tenia que venir a buscar un irlandés de nombre jonathan, me suelta un rollo en ingles y le digo donde estoy, viene, y me agrupa con otros 10 estudiantes,


que si joder!!! 10, éramos 10, para un solo tío joder!!!!!!!!!!!!!!!

y para esto pago yo 70 euros?????????????!!!!!!!!!!!!!!!!

bueno que el pavo me lleva a mi primero a mi host family y deja tirados a los otros 9 durante media hora en el aeropuerto

!¿?!

otra perla más, ninguna llamada desde españa, desde eurolingua, a ver si he llegado bien, o como he llegado, es más,
me prometieron un telefono de emergencia en castellano por si pasaba algo, un número de teléfono QUE NUNCA ME DIERON.

bueno vale, voy al colegio a la mañana siguiente, ni un coordinador de eurolingua, ni un trabajador bilingue de eurolingua,
ni un monitor bilingue (como prometen en su web) ni nada de nada, yo solito contra los irlandeses

la prueba de nivel, es una payasada, 40 preguntas (en realidad 60, pero las 20 últimas no las cuentan ¿?), del tipo
rellena con la palabra que falta, "I have (hueco) in Spain. a) being b) done c) been d) be", y asi hasta 40, en
ningun momento una prueba de nivel oral ni nada parecido, al final, que te meten en una clase con un profesor
irlandes y no te enteras de nada.

vale, me voy a la sala de internet que prometian en españa, 20 ordenadores para cientos de alumnos, algunos de ellos cascados, mal configurados
la mayoria, y sin asistencia tecnica de ningún tipo, genial, no hay messenger, asi que tengo que tirar del messenger
preinstalado de windows xp, a ver si funciona, coño, pues si que parece que funciona


y bueno, por que no hablar de la famosa frase "tu host family te dará las instrucciones para llegar al colegio
al dia siguiente", mi host family era maravillosa, pero las instrucciones habladas y en ingles, ni croquis, ni mapa
ni nada parecido, porque fui con otro estudiante que llevaba alli dos meses, que si no me pierdo

esto no puede ser, voy a hablar con alguien en el colegio, me encuentro con una hija de puta en secretaría, llamada
denise, sabe tres palabras de castellano porque estuvo en españa tres meses, pero de ayudarme como traductora nada de nada
faltaría más, una vez más me las tengo que apañar yo solo


carlos, que eres un hijo de puta y me cago en tu puta madre, ala hijo de puta que te follen

Posted by: asdfasdf at September 6, 2007 3:57 AM

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About BL Ochman
BL Ochman
B.L. Ochman, Managing Director of Emerging Media for Proof Intergrated Communications, the digital marketing arm of Burson-Marsteller, has been helping Fortune 500 companies strategically incorporate new media into their marketing mix since 1996.

She contributes to Ad Age Digital Next, Mashable, Business Week and others. On Twitter, she is @whatsnext.

She is co-founder of the pet lovers' site and blog, Pawfun.com - where you can create and send free photo e-cards of your pets and create a variety of great products featuring your pet’s photo.

This is my personal blog, where I share my own thoughts and opinions, which do not represent the views of Proof or its clients.






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