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Japan's New Marketing Concept - Hello Kitty Airline

hellokitty.pngHere's something new in airline marketing: Japan's Hello Kitty Airline. Certainly is adorable, although I'm not sure adorable is what I want from an airline.

You can book your flight right on the site. I wonder if they're pet-friendly?

While we're on the subject of cats, here's one who ought to have his own music school.

via a Bunns & Chou Twitter post


BL Ochman | Apr 16 07 4:23 | TrackBack (0)

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About BL Ochman
BL Ochman
B.L. Ochman, Managing Director of Emerging Media for Proof Integrated Communications, the digital marketing arm of Burson-Marsteller, has been helping Fortune 500 companies strategically incorporate new media into their marketing mix since 1996.

She contributes to Ad Age Digital Next, Mashable, Business Week and others. On Twitter, she is @whatsnext.

She is co-founder of the pet lovers' site and blog, Pawfun.com - where you can create and send free photo e-cards of your pets and create a variety of great products featuring your pet’s photo.

This is my personal blog, where I share my own thoughts and opinions, which do not represent the views of Proof or its clients.






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