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The Marketing of 9/11

I'm quoted in a Hartford Courant article about the marketing of 9/11. I told the reporter, I fully expect to see a 9/11 soap opera any time now. Some interesting points of view in the interviews.

Categories: Marketing Strategy

BL Ochman | Sep 5 06 12:16 | TrackBack (0)

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I think you could argue that Oliver Stone's film WTC is already a 9/11 soap opera. If you want a TV example, I thought there was a lot of 9/11 soapiness in the last year or two of Third Watch, culminating in the episode where a paramedic goes on a shooting spree in the firehouse, killing a fire department captain. It was good soap, but it was still soap, if you know what I mean.

Geez, I miss that show.

Posted by: Bob LeDrew at September 5, 2006 1:55 PM

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About BL Ochman

Blogger, social media strategy consultant to Fortune 500 companies, and sought-after corporate speaker B.L. Ochman heads the creative team of whatsnextonline.com. She also publishes the Ethics Crisis blog for SRF Global Translations

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