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Adweek Subscription Fraud: Consumer Beware

adweek.jpgAdweek ripped me off. They've apparently been charging me $19.95 a month since January 2006 for a subscription I didn't order. I just saw a $19.95 a month charge from them this month on my card statement. I called MasterCard to complain. Then I contacted Adweek. That's when I learned that they've been charging me since January. So shoot me, I didn't notice. I have used my card to download articles off the site, but I absolutely didn't subscribe.

Their so-called customer service told me that they see that I've never logged into the account. Doh. That's because I didn't open it. They offered to refund three months. But they've been charging me for nine months and I want a refund for nine months. It's "company policy", that old Neurenburg Philisophy, that they only refund three months. So they know it's not my sub, and they know the credit card company will charge it back to them, but it's company policy to bust your chops. Sigh.

So I wrote a letter reporting the fraud to MasterCard, looked up VNU Media and saw that Bob Krakoff is the CEO, sent him a copy, cc'd Elliot Spitzer, etc, etc.

And eventually, either MasterCard or some genius at VNU will refund my money. So why, oh why, of why, don't they just refund the money and we all move along?

Beware of subscribing to email newsletters on media sites. Beware of trial subscriptions. Beware of small type. Beware. Beware.

UPDATE: VNU Media has decided to cut me a check to refund my money for these bogus subscriptions. I will let you know if the check actually arrives.

Dear Ms. Ochman,

To confirm our discussion, we will be issuing you a full refund for the Adweek.com and Editor & Publisher.com subscriptions that have been charged to your credit card on a monthly basis since April 2004. This amount totals $585.36. You should receive the check no later than the end of next week. We will mail the check Fedex and I will confirm when it has gone out.

I sincerely apologize for any inconvenience this has caused you and please don't hesitate to contact me should have any questions.

Sincerely,

Joanne Wheatley
Vice President, Information Marketing
VNU Business Publications USA


BL Ochman | Sep 14 06 4:46 | TrackBack (0)

Comments

hmm...Dell Hell on a smaller scale.

Posted by: Steve Hall at September 15, 2006 12:55 PM

20 bucks a month for an advertisment about advertisements? And then they want to crap on you over not being interested? And Keep your money?

Consumer Stalking and Bondage at it's finest.

Posted by: alan herrell - the head lemur at September 17, 2006 12:51 PM

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About BL Ochman
BL Ochman
B.L. Ochman, Managing Director of Emerging Media for Proof Intergrated Communications, the digital marketing arm of Burson-Marsteller, has been helping Fortune 500 companies strategically incorporate new media into their marketing mix since 1996.

She contributes to Ad Age Digital Next, Mashable, Business Week and others. On Twitter, she is @whatsnext.

She is co-founder of the pet lovers' site and blog, Pawfun.com - where you can create and send free photo e-cards of your pets and create a variety of great products featuring your pet’s photo.

This is my personal blog, where I share my own thoughts and opinions, which do not represent the views of Proof or its clients.






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