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Has Your Laptop Blown Up Yet?

PC Magazine and others report that Lenovo Think Pads also include Sony lithium-ion batteries. While Dell is likely to be the biggest loser, other makers aren't immune to the problem.

TechSpot reports that, while Dell will take the brunt, Sony's looking at a painful $200 to $300 million hit.

Funny, when I moused over the word Dell in the story's lede, a contextual ad for Dell popped up. Helllooo Dell's clueless advertising agency!

Prediction: if the problem extends to other brands - and I have long wondered why my Lenovo laptop runs so hot - Dell could come out smelling like a rose for owning up to the problem. The Dell blog reports that they are dancing as fast as they can, which of course isn't fast enough for someone who can't use their laptop.


BL Ochman | Aug 17 06 3:36 | TrackBack (0)

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About BL Ochman
BL Ochman
B.L. Ochman, Managing Director of Emerging Media for Proof Integrated Communications, the digital marketing arm of Burson-Marsteller, has been helping Fortune 500 companies strategically incorporate new media into their marketing mix since 1996.

She contributes to Ad Age Digital Next, Mashable, Business Week and others. On Twitter, she is @whatsnext.

She is co-founder of the pet lovers' site and blog, Pawfun.com - where you can create and send free photo e-cards of your pets and create a variety of great products featuring your pet’s photo.

This is my personal blog, where I share my own thoughts and opinions, which do not represent the views of Proof or its clients.






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