Pete Blackshaw has an excellent post about the blogosphere brouhaha over the controversial pay-bloggers-to-post model by a company named (what else?) PayPerPost. The biggest ethical issue is lack of disclosure that the posts are part of a paid advertising program. Yecch.
About BL Ochman
Blogger, social media strategy consultant to Fortune 500 companies, and sought-after corporate speaker B.L. Ochman heads the creative team of whatsnextonline.com. She also is the co-founder of Pawfun.com, the custom photo t-shirt site for pet lovers