Fly On the Wall at a Big Agency & Big Client New Media Meeting
Apropos conversation about whether or not big companies have a clue, Advergirl has a hilarious script for an imaginary meeting between Big Agency and Big Client on New Media. Don't miss it. Thanks to Steve Hall at adrants for pointing it out so I could laugh so hard my Diet Pepsi squirted out my nose.
About BL Ochman B.L. Ochman, Managing Director of Emerging Media for Proof Integrated Communications, the digital marketing arm of Burson-Marsteller, has been helping Fortune 500 companies strategically incorporate new media into their marketing mix since 1996.