Follow me on
Twitter

More Information

NEW Expanded Edition

PRESS RELEASES FROM HELL and How to Fix Them
The Traditional Press Release Is Dead! The Made-for-the-Internet Release is News Now.
Buy this Report.

REALITY PR STRATEGY: Everything You Need to Know to Get Free (or Really Cheap) Publicity Now. Before you spend another dime on PR, Buy this Report.

Pjotro Becomes Music to Promote Nokia MP3 Phone

In a promo for Nokia N91 Mobile Jukebox, Pjotro wears a musical suit that allows him to become music. When he moves, sections of the suit interpret the movement into sound which is sent to a wireless amp.

The Nokia phone is the least interesting part of the site, which allows users to use their mouse to compose tunes Pjorto will play with his body. In FAQs on the site, he's asked:
How did you get so funky?
"I grew up close to a nuclear power plant."

He says he loves his new Nokia so much that "i gave my MP3 player to the monkeys at the zoo."

Categories: Advertainment, Advertising Campaigns, Alternative Marketing

BL Ochman | Jun 2 06 2:41 | TrackBack (0)

Comments

Hi B.L. Ochman,

Thanks for the nice mention here.

As you know, I love music, I love dancing, and I love engineering. I am my music.

But now, I have a competitor. His name is DJ eFFeX. You must help me beat him!

I am my music, not Mr. eFFeX! The battle is presented by Nokia Nseries.

The same company that made my most beloved Nokia N91.

Love Pjotro

www.pjotrovsdjeffex.com

Posted by: Pjotro at January 20, 2007 5:13 AM

Email this story to a friend

TrackBacks

TrackBack URL for this entry:
http://www.whatsnextonline.com/mt/mt-tb.cgi/3216

Search

Contact: BL (at) whatsnextonline (dot) com
212.369.8312

RSS Feed

blog advertising

About BL Ochman

Blogger, social media strategy consultant to Fortune 500 companies, and sought-after corporate speaker B.L. Ochman heads the creative team of whatsnextonline.com. She also publishes the Ethics Crisis blog for SRF Global Translations

Poll ID 0 does not exist.