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Dupont Requires Vendors to Follow WOMMA Code of Ethics
Gary Spangler, DuPont's representative to WOMMA, said, "DuPont's proactive adoption of this ethics code is a leading example of self-regulation in this emerging field." via MarketingProfs Daily Fix Blog
Categories:
Business Ethics, Global Business
Tags:
corporate_ethics DuPont ethics_compliance Word_of_Mouth_Marketing_Association WOMMA_Code_of_Ethics global_business
BL Ochman
| Apr 24 06 3:10
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WOM Code of Conduct from Futurelab Internal Tracked on April 26, 2006 10:12 AM |
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Blogger, social media strategy consultant to Fortune 500 companies, and sought-after corporate speaker B.L. Ochman heads the creative team of whatsnextonline.com. She also publishes the Ethics Crisis blog for SRF Global Translations
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