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Dear NY Times and Daily News: Stop Hiding Your Blogs

By B.L. Ochman Byron Calame, NY Times Public Editor, wrote about the Times' blogs in The Times's New Blogs: More Information, Fewer Filters:

"BLOGGING has made its way to The New York Times. Across the paper's Web site, blogs run by assigned staffers are posting opinions and information they consider insightful on topics such as dining, wine, real estate and the financial world. And The Times has "a bunch on the drawing boards," Jonathan Landman, the deputy managing editor, told me Tuesday."
Want to find the NY Times blogs from the home page? Nope, you can't. There is no link to the Times' blogs. Can't get to the Daily News blogs from their home page either.
put text here
Dear MSM: Don't be ashamed of your blogs. If you are going to incorporate blogging into the mix, link to them. DOH.


BL Ochman | Apr 10 06 3:12 | TrackBack (0)

Comments

B.L. Speaking of what's next, will you be writing abut videoloops for blogs sometime soon?
- Kare, author SmartPartnering

Posted by: Kare Anderson at April 10, 2006 5:00 PM

Sorry Kare, too geeky for the likes of me.
BL

Posted by: B.L. Ochman at April 10, 2006 8:37 PM

"Sorry Kare, too geeky for the likes of me"
that is a pitty(

Posted by: Alex Connor at April 15, 2007 1:11 PM

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About BL Ochman
BL Ochman
B.L. Ochman, Managing Director of Emerging Media for Proof Integrated Communications, the digital marketing arm of Burson-Marsteller, has been helping Fortune 500 companies strategically incorporate new media into their marketing mix since 1996.

She contributes to Ad Age Digital Next, Mashable, Business Week and others. On Twitter, she is @whatsnext.

She is co-founder of the pet lovers' site and blog, Pawfun.com - where you can create and send free photo e-cards of your pets and create a variety of great products featuring your pet’s photo.

This is my personal blog, where I share my own thoughts and opinions, which do not represent the views of Proof or its clients.






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