Check out
Pawfun.com

Follow me on
Twitter
Services
Bio
Contact
What Works Now



Finding the Gold Standard in the Blogophony

Freelance journalist and blogger Graham Holliday writes in the Press Gazette that while many stories appear in the blogosphere first and then make it to MSM, bloggers don't always get it right.

Success will go, he maintains, to the editorial team that gets the right combination of citizen and traditional journalism. "For, as should be obvious, the 500,000 UK bloggers know more, in detail, on any and every subject under the sun than the staff of any individual newspaper," blogger Tim Worstall told Holliday.

Holliday's story is part of a Reporter's Guide to Citizen Journalism in today's Gazette. For journos (whose existence is hard to imagine) who still haven't gotten a handle on blogging, Julie Tomlin interviewed citizen journalism doyen Dan Gillmor. Martin Stabe paid a visit to the dedicated BBC unit that sifts through the deluge of "user-generated content". Jonathan Munro of ITV, John Ryley of Sky News related their experiences of using content supplied by the cameraphone-wielding public -- maintaining that editors will always be necessary, a stance that makes most bloggers double over laughing. Nic Robertson of CNN wrote about using a cameraphone to report from Iraq. Kyle McRae recounts the early days of his citizen journalism picture agency Scoopt, and how it has made few friends on tabloid feature desks. Links to RSS readers and social bookmarking sites are included.


BL Ochman | Mar 24 06 4:16 | TrackBack (0)

Comments

Post a comment




Remember Me?

(you may use HTML tags for style)





Email this story to a friend







TrackBacks

TrackBack URL for this entry:
http://www.whatsnextonline.com/mt/mt-tb.cgi/3039

Search


Join the What's Next Blog mailing list
Email:

Contact: BL (at) whatsnextonline (dot) com
212.369.8312


blog advertising


About BL Ochman
BL Ochman
B.L. Ochman, Managing Director of Emerging Media for WPP-owned Proof Integrated Communications, has been helping Fortune 500 companies strategically incorporate new media into their marketing mix since 1996.

She contributes to Ad Age Digital Next, Mashable, Business Week and others. On Twitter, she is @whatsnext.

She is co-founder of the pet lovers' site and blog, Pawfun.com - where you can create and send free photo e-cards of your pets and create a variety of great products featuring your pet’s photo.

This is my personal blog, where I share my own thoughts and opinions, which do not represent the views of Proof or its clients.






top 25 marketing blog

B.L.'s flickr photos




    Categories