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Trackback Flaks Are in the Potty Around Here

I junked a trackback (definition) this morning that came -- I'd bet money on it -- from a flak who thinks he/she found a brilliant new way to reach bloggers. They tracked back from a very old post on my blog to a blog post -- that I will not link to -- about new toilet seats and toilet toys.

Jeez, if you want to tell me something, send me a short email pitch. Don't try to trick me into looking at your post. I might have written about it if you hadn't done it this way. Poo Poo to you.

Categories: Blog Post From Hell, Commentary, Internet strategy, Marketing Strategy, Media Relations, Public Relations, Worst Practices

BL Ochman | Feb 7 06 2:05 | TrackBack (0)

Comments

Send me that link BL my kids love to play in the toilet these days.

Posted by: Jim Turner at February 7, 2006 3:26 PM

NEVER! lol

Posted by: B.L. at February 7, 2006 3:55 PM

Jeez, if you want to tell me something, send me a short email pitch.

...said the spider to the fly. *8-)

The second the errant flack in question did that, you'd more than likely cut-and-paste the pitch into a post and hang the kid from the virtual yard arm.

Posted by: Phil Gomes at February 7, 2006 4:06 PM

That's true, Phil, I would, if it was a clueless pitch. :>)

But as many a flak can tell you, I get a lot of leads from PR people who come to me before they tell everyone and her dog about the story, and who act like humans and say something like:
- "would you be interested in ...",
- "want to see a press preview of...?"
- "possible item for What's Next Blog?"
- "interested in a briefing about ....?"

What all of these have in common is an honest approach.

Posted by: B.L. at February 7, 2006 4:29 PM

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About BL Ochman

Blogger, social media strategy consultant to Fortune 500 companies, and sought-after corporate speaker B.L. Ochman heads the creative team of whatsnextonline.com. She also publishes the Ethics Crisis blog for SRF Global Translations

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