I junked a trackback (definition) this morning that came -- I'd bet money on it -- from a flak who thinks he/she found a brilliant new way to reach bloggers. They tracked back from a very old post on my blog to a blog post -- that I will not link to -- about new toilet seats and toilet toys.
Jeez, if you want to tell me something, send me a short email pitch. Don't try to trick me into looking at your post. I might have written about it if you hadn't done it this way. Poo Poo to you.
Jeez, if you want to tell me something, send me a short email pitch.
...said the spider to the fly. *8-)
The second the errant flack in question did that, you'd more than likely cut-and-paste the pitch into a post and hang the kid from the virtual yard arm.
That's true, Phil, I would, if it was a clueless pitch. :>)
But as many a flak can tell you, I get a lot of leads from PR people who come to me before they tell everyone and her dog about the story, and who act like humans and say something like:
- "would you be interested in ...",
- "want to see a press preview of...?"
- "possible item for What's Next Blog?"
- "interested in a briefing about ....?"
What all of these have in common is an honest approach.
I get these trackbacks daily! My blog is still starting out, but sheesh! Some of the trackbacks I get are quite amusing, but I never accept them if they're junk, which is rare they are not.
Hopefully they'll give up one day, but I know... don't hold my breath!
About BL Ochman B.L. Ochman, Managing Director of Emerging Media for WPP-owned Proof Integrated Communications, has been helping Fortune 500 companies strategically incorporate new media into their marketing mix since 1996.