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Hacks and Bloggers Podcast

Blog Relations has a podcast, "Hacks and Bloggers," with ex-BBC journo Hugh Fraser, and Vietnam-based journo and blogger Graham Holliday , about whether journos should blog.

Holliday says that newspapers should harness the power of blogs, allowing journos to publish interview notes, photos, MP3s, etc and receive feedback.

This raises the question of how many hours a day a journalist would need to work to keep up with comments on the blog, and whether journos' notes would mean much to anyone but them unless they were transcribed.

Holliday will publish his notes for an article I am part of, about blog marketing, that will run in New Media Age. It runs on February 2.


BL Ochman | Jan 18 06 4:49 | TrackBack (0)

Comments

BusinessWeek's Stephen Baker posted about whether journalists should blog their stories while in progress.
See: http://www.businessweek.com/the_thread/blogspotting/archives/2006/01/jeff_jarvis_wri.html

For me, I don't care about the in progress stuff. Let me see the finished product, and then give me insight into how it was done.
Mike

Posted by: Mike Driehorst at January 19, 2006 12:03 PM

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About BL Ochman
BL Ochman
B.L. Ochman, Managing Director of Emerging Media for Proof Integrated Communications, the digital marketing arm of Burson-Marsteller, has been helping Fortune 500 companies strategically incorporate new media into their marketing mix since 1996.

She contributes to Ad Age Digital Next, Mashable, Business Week and others. On Twitter, she is @whatsnext.

She is co-founder of the pet lovers' site and blog, Pawfun.com - where you can create and send free photo e-cards of your pets and create a variety of great products featuring your pet’s photo.

This is my personal blog, where I share my own thoughts and opinions, which do not represent the views of Proof or its clients.






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