Paul Chaney of Radiant Marketing tells me in email: "McGraw-Hill has hired me to write a book on blogging and real estate. I'm co-writing it with a guy I'm working with, Richard Nacht, who has started a new company called Blogging Systems. It's a company focused on marketing the whole blog thang to realtors and mortgage folks.
You know BL, I have to tell you, if you'd have asked me two years ago what my life would be like two years hence, I'd have never guessed all this. Blogging has been very good to me."
The world sure doesn't need yet another book on business blogging, but a highly specialized book like this should have great success.
About BL Ochman
Blogger, social media strategy consultant to Fortune 500 companies, and sought-after corporate speaker B.L. Ochman heads the creative team of whatsnextonline.com. She also publishes the Ethics Crisis blog for SRF Global Translations